Shopify Sidekick
Shopify Sidekick, also known as Shopify Magic, is an AI assistant built into the Shopify admin that helps with store setup, product copy, photos, and admin tasks. Shopify Sidekick is best for Shopify merchants who want AI help with copy, photos, themes, and admin tasks without leaving the Shopify admin.
- Paid
Last verified Oct 2026
Quick summary
- Free plan
- No
- Best for
- Shopify merchants who want AI help with copy, photos, themes, and admin tasks without leaving the Shopify admin
- Top use
- Drafting product descriptions from within the Shopify admin
- Official site
- shopify.com
What is Shopify Sidekick?
For merchants already on Shopify, Sidekick is worth exploring because it comes included with the Shopify plan at no extra cost. Features and usage limits vary by plan, so what you can do depends on the plan you are on.
Sidekick is a chat assistant inside the Shopify admin. Merchants can use it to help write product descriptions, social posts, and email campaigns, get help with themes and photos, and work with ShopifyQL and admin actions.
Best use cases
- 01
Drafting product descriptions from within the Shopify admin
- 02
Getting a starting point for social posts and email campaigns
- 03
Getting help with store themes and product photos
- 04
Working through store setup and admin tasks with a chat assistant
Limitations
- Requires a Shopify plan. There is no standalone Sidekick plan.
- Features and usage limits vary by Shopify plan.
- Staff access follows admin permissions.
Shopify Sidekick FAQ
- Does Shopify Sidekick have a free plan?
- No, Shopify Sidekick does not have an ongoing free plan.
- Who is Shopify Sidekick best for?
- Shopify Sidekick is best for Shopify merchants who want AI help with copy, photos, themes, and admin tasks without leaving the Shopify admin.
- What can you use Shopify Sidekick for?
- Top uses for Shopify Sidekick: Drafting product descriptions from within the Shopify admin; Getting a starting point for social posts and email campaigns; Getting help with store themes and product photos.
- What are alternatives to Shopify Sidekick?
- Alternatives to Shopify Sidekick on Future Systems include GoHighLevel, Systeme.io, and Clay.
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Official Shopify Sidekick site
shopify.com